General
Can I link directly to entries in the Portrait app?
Yes, entries in a list can be displayed directly as a detailed view using "Deep Links".
Is the Portrait app optimized for public use or SEO?
There are many factors that influence a good search engine ranking. Content and topicality are a big factor, which cannot be solved by technical precautions, but plays into the hands of the concept of the portrait app: content is automatically loaded and synced, from existing systems and processed in a relevant manner.
The Portrait App is developed as a single page application and uses modern techniques for rendering data. Portrait is optimized for mobile and therefore beneficiary of mobile rankings. Avoiding unnecessary loading times will improve the search engine ranking.
What you can do to improve your ranking:
Equip images with alt text
Define title and meta description
Use speaking labels, avoid abbreviations
Only operate Portrait with HTTPS
What options are there for customizing the design of the Portrait app?
The following things can be customized according to your design:
App Name
App Logo
Hero-logo
Colors
Favicon (advanced)